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We build brands.

Then bring them to life.

A brand, design and content studio in Huddersfield,
for established businesses.

After the brand come the brochure, the stand, the signage and the website. The same designer does all of it, so the work keeps looking like one brand as it grows.

James has designed for nearly twenty years, more than a decade of them running Crushing. The studio is small, so you deal with him directly. We build brands that people who aren’t designers can use, and that still hold together years after launch.

Featured Work

Gladman brand refresh

Rebrand, guidelines and rollout

adidas Ultraboost Bible

The global launch book

How we work

Most projects run in this order: the brand, then the website, then everything printed, built or fixed to a wall. Some clients arrive with a brand someone else made and start at the website.

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Branding

Brand positioning first, so we agree what the business is for before anything gets drawn. Then the identity, or a rebrand of the one you have, and brand guidelines written for the people who’ll use them, most of whom aren’t designers.

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Website

Web design from the same system as everything you print. Every page is designed and signed off before it’s built, so nothing gets handed to a stranger halfway through.

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Graphic design

Brochures, exhibition stands, signage, packaging, point of sale and annual reports. It’s where most people meet your brand. We did Belvedere’s positioning and identity, then their website, SEO and promotional material.

We designed retail and campaign work for adidas, Nike and Red Bull through the agencies that held those accounts.

See your brand the way everyone else does.

A free audit of your brand out in the world: the website, the print, the signage, the templates your own team fills in. We do the work, then walk you through it.

Start before you have a brief.

You don’t need a brief. A name, an email and a few lines about where things stand is enough. We’ll come back with questions, and tell you plainly how we can help.

Or email us directly

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