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Branding agency in Huddersfield

Belvedere: cap

We're a branding and design studio in Slaithwaite, Huddersfield. We design the brand, then we design everything it turns into.

Local work

Belvedere Windows in Clayton West came to us for their positioning and identity in 2021, and five years later we put it on their new van. Locala started as a website job in 2017 and turned into a rebrand. Nine years on, it's the board's three-year strategy at one end and the arrow on a car park sign at the other. Same studio every time. That's why each still looks like one brand.

Round hanging sign on a stone wall: the redrawn Celtic knot inside a Smiths of Scotland roundel, cream on green
Gladman: letterheads, envelopes and business cards
Priory Vodka: cocktail cans

What we do

Three parts, usually in this order. Some clients start at the second part with a brand someone else made.

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Branding

Positioning, naming, the identity and the guidelines. We ask what is wrong before we draw anything, and we say plainly what we think.

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Website design

Sitemap, page design, content and launch, designed from the same system as everything you print. Built by Gold Top Collective, the web studio our founder co-owns.

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Graphic design

Brochures and catalogues, exhibition stands, signage, vehicle livery, packaging, point of sale, reports and adverts. It's the same brand on all of it.

Featured Work

Belvedere brand

Positioning, identity and guidelines

Smiths of Scotland

Brand evolution and shop front

Where we are

The studio is at The Gallery on Britannia Road in Slaithwaite, in the Colne Valley west of Huddersfield. We work with businesses in Huddersfield, Kirklees, Leeds and across West Yorkshire, and with clients further afield. Abode's stand went to the NEC.

Crushing CreativeThe Gallery, Britannia RoadSlaithwaite, Huddersfield HD7 5HE07587 741142

Questions

Where is Crushing based?

At The Gallery, Britannia Road, Slaithwaite, Huddersfield HD7 5HE. Slaithwaite is in the Colne Valley, west of Huddersfield town centre.

Do you only work with Huddersfield businesses?

No. Belvedere Windows are in Clayton West and Locala run health services across West Yorkshire and Greater Manchester, but Abode's stand went to the NEC and their graphics are in B&Q and Wickes. Where you are matters less than whether the brand has to go on a lot of things.

What does a branding agency actually do?

We settle what the business is for, design the identity and write the guidelines. Then we design what it goes on: the brochure, the stand, the signage, the website, the van.

How much does branding cost?

It depends on how much the brand has to carry, so we don't publish a price list. After a conversation you get a written proposal with scope, stages and a price for the job rather than an hourly rate. Nothing starts until you have agreed it.

Do you take on one-off logo jobs?

We don't do identities that stop at the guidelines. If it's a logo and a PDF and nothing after it, we're the wrong studio and we'll say so.

How do we start?

Tell us what needs making and roughly when. A founder reads every enquiry, so the reply comes from the person who would do the work. The first conversation is half an hour, and you do not need a brief, a budget or a deck to have it.

See your brand the way everyone else does.

A free audit of your brand out in the world: the website, the print, the signage, the templates your own team fills in. We do the work, then walk you through it.

Start before you have a brief.

You don’t need a brief. A name, an email and a few lines about where things stand is enough. We’ll come back with questions, and tell you plainly how we can help.

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